Astuti, Budi, Andriyastuti Suratman, and Rinaldi. 2025. “Social Media Marketing and Actual Purchase Behavior Among Gen Z: The Mediating Role of Consumer Engagement and Purchase Intention With High Involvement Product Moderation”. TEC EMPRESARIAL 20 (2):935-52. http://revistas.tec-ac.cr/index.php/tec_empresarial/article/view/669.